Services
Not sure where to start? Take the B2G Marketing Assessment [FREE] to find out what to fix first.
I help companies with innovative local government solutions build and improve their marketing programs.
Marketing Audit
Get a comprehensive analysis of your B2G marketing to diagnose problems, identify opportunities, and receive expert recommendations on how to improve.
What’s Included:
Brand positioning and messaging analysis
Website and content review
Lead generation and conversion analysis
Competitive landscape evaluation
Strategic recommendations and prioritized action plan
This 2-week engagement starts with a comprehensive marketing questionnaire and a 60 minute kick-off call to discuss your business challenges. I audit your marketing program, develop recommendations, and deliver a detailed report. Then, we meet for 60 minutes to discuss findings and next steps.
Take advantage of end of year pricing to start 2026 focused and prepared. Limited spots available.
Content Creation
Get strategic content that drives your business forward in the local government market. Choose from one-time projects or ongoing monthly engagements.
One-Time Projects
Starting at $500.
Content Types:
Case studies to prove your solution works in a public sector context with detailed implementation stories. Optional interviews with clients.
White papers to establish your brand as an authority on issues government buyers care about.
Reports to promote your company’s original data insights and to stand out in competitive online search.
PR articles and press releases to develop evergreen visibility as a prominent local government vendor
SEO blog writing to ensure government buyers find you when searching for solutions
Monthly Content Retainer
Packages starting at $1,500.
Custom Packages May Include:
Weekly blog posts and corresponding LinkedIn content
Monthly case studies including client interviews
Weekly executive LinkedIn content to build personal brands
Monthly lead magnet development to drive new leads
Strategic content planning
Marketing Strategy
Get a complete B2G marketing strategy in 30 days.
30-Day Strategy Sprint
Starting at $3000.
How It Works:
This structured 30-day engagement delivers everything you need to align your marketing to reach your business goals in the local government market.
You’ll complete an initial marketing questionnaire to provide business context and goals. We kick off with a strategy call to align on priorities, then meet weekly over four weeks to review and develop different aspects of your marketing - from positioning and messaging to visibility and lead generation.
You’ll receive a comprehensive written marketing plan documenting your strategy and actionable next steps to align your marketing to reach your business goals.
Marketing Leadership
Get strategic marketing direction and oversight from someone who understands marketing and local government.
Fractional CMO services can bring your marketing to life without the cost of a full-time hire. As your marketing leader, I direct your team, orchestrate contractors, oversee budgets and campaigns, and make strategic marketing decisions that drive business outcomes.
Fractional CMO Services
Retainers start at $1500/month.
How It Works:
We start with an onboarding process where I get to know your business, team, and goals. Many clients begin with a Marketing Strategy Sprint and transition to ongoing CMO services once we’ve built that foundation together.
From there, I become an extension of your team - meeting regularly, communicating via Slack, and executing a strategic marketing plan designed to grow your business.
Schedule Your Call
Ready to take your B2G marketing to the next level? Schedule a call to discuss a Content Project, a 30-Day Strategy Sprint, or Marketing Leadership services.
Get in Touch
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